Active Transport - Road Safety
Surveys & Campaigns
Campaign: Active Transport to School Week
TransDEM in cooperation with the Secondary Education of Chios and the Sectoral Committee of Mental Health of Chios held a 2-day campaign on Active Transport and Road Safety Issues on the 4th and 5th of May 2011. The campaign took place at three high schools in Chios, while more than 800 teenagers students participated in the campaign. It was the first time that such a campaign was organized in Greece.
The researchers of TransDeM were recording the transport mode that students were using in order to go to school over three days. The students that used active transport (walking or cycling) were awarded with free meals and coupons in order to win awards, such as bicycles and free registrations for participating in sport activities. The campaign finished with a great party at the schoolyards, where the students played Active Transport and Road Safety games and won various awards and presents.
Campaigns & Road Safety Schools
Teenagers' Travel and Driving Behavior
The ages of 12 to 18 are recognized as being a crucial period in a young person’s life, when initial steps to independent adulthood are taken. In addition, the cultural icon of the “teenager” has now matured into an established market segment increasingly targeted by the marketing sector. In contrast, travel behavior research and the transport industry/sector lag behind in recognizing the importance of this age group as a shaper of policies and in developing strategies and campaigns required for effective targeting and guiding desirable behaviors.
Every day teenagers are making trips to school, after-school private tutorial lessons, sports activities, entertainment activities, visiting friends, parks and a host of other destinations. How teenagers travel on these trips has significant environmental, economic and safety impacts on society but also short and long term health impacts on the teenagers .
This survey (and my PhD thesis) aims at examining teenager’s travel patterns to school and to after-school activities, the factors that affect their mode choice and their road user behavior. For this purpose, teenagers’ daily and weekend trips, time allocation, involvement in traffic accident, attitudes and perceptions regarding active transport, physical condition, road user behavior, relationship with parents, peer pressure and social networking, and socio-economic characteristics are examined. Advanced hybrid models are developed in order to investigate these relationships. The analysis of the data and the results of models’ estimation could contribute to the development of several transport policies, which will promote active transport, increase environmental consciousness and improve road safety.
In order to investigate teenagers’ transport and driving behavior, we need accurate data. A questionnaire that refers only to teenagers was designed specifically for the needs of our research. Traffic engineers and psychologists co-operated for the design of the questionnaire trying to capture the fundamentals of travel behavioral processes. The questionnaire is available online (in Greek).
The survey takes place in Greece and Cyprus. Herein approximately 2,000 high-school students from Greece and 8,000 from Cyprus have participated in the survey.
Analysis of Traffic Accidents and Modeling Driving Behavior of Adults
Since 2008, TransDEM has developed a significant series of road safety surveys and road safety campaigns in the Island of Chios.The aim is to collect reliable data in order to identify road safety problems and target resources more effectively. Its goal is not only to analyze the cause of the accidents, but to investigate the behavior, the attitudes and perceptions of road users as well. This is a key element of the Safe System approach to road safety.
TransDEM’s Road safety surveys consist of three parts:
1. Accident analysis. Road traffic accidents are recorded in electronic statistical databases and are analyzed by cause, age, location, time etc.
2. Modeling driving and transport behavior of adult population. Questionnaire surveys take place every year in order to explore the factors that affect adults’ driving and transport behavior.
3. Exploring and modeling driving and transport behavior of high school students.
Campaign: Road Safety Education to High-School Students
The European Union has set itself a target of halving the yearly number of road deaths between 2001 and 2010. The European Commission’s Mid-term Review of progress toward this target has however shown that Europe is off target, as since 2001, road deaths have been cut by 36% in 2010, while 47% in 2011.
In Greece, 13,631 road traffic accidents took place in 2011, resulting in 1,091 deaths, 1,675 serious injuries and 15,129 injuries. As far as the road type, 47% of fatal crashes occurred in urban areas (mainly due to the increased motorcycle and pedestrian traffic), 46% on rural roads and 7% on motorways. Regarding the type of vehicle, between 1990 and 2010, the number of moped riders killed decreased by 81% and pedestrian fatalities by 66%. However, the number of motorcyclists killed increased by 34%. Regarding age, the rates for moped and motorcycle riders aged less than 20 years old are particularly high: 30% of the PTW drivers killed in a traffic accident are under 20 years old (DaCoTA, 2012).
Teenagers are a special age group with many peculiarities as road users. With regard to the age restrictions teenagers can be pedestrians, cyclists and moped drivers. However, their burgeoning maturity leads them to drive motorized vehicles (car, motorcycle and moped) without having the appropriate driving license, increasing the possibility of a traffic accident. So there is an increasing need to educate them them about how to be safe on the road.
This campaign takes place since 2008 in high-schools of Chios, while over 3,500 students have participated in the workshops.
Campaign: European Night Without Accidents
Since 2009, every Second Saturday of October, in cooperation with Road Safety Institute “Panos Mylonas”, Sectorial Committee for Mental Health and TransDEM organise the “Night without accidents”. The event takes place in the night clubs and bars of Chios. Volunteers inform the residents of the clubs about drinking and driving and invite them for a friendly alcohol test. In the meanwhile the researchers of TransDEM Laboratory carry out a questionnaire survey about alcohol and driving.
Campaign: Playing Road Safety Games
This campaign refers to children from 4 to 10 years old. We organise events in order to play games about how to cross the road, how to ride the bicycle and how to stay safe on road. This campaign took place in 2011, while 50 children played road safety games with us.
Campaign: Road Safety Week
Since 2008, every third week of March, in cooperation with Hellenic Institute of Transport Engineers, Road Safety Institute “Panos Mylonas”, Sectorial Committe of Mental Health and Chios’ Secondary Education, it is organized the Road Safety week – Courtesy on Road. In this campaign except from the volunteers of TransDEM participate students from high schools as well. Volunteers pick out leaflets and inform the drivers about courtesy. On Sunday of this week, it is organized a bicycle tour entitled “Respect to Cyclists”.
Road Safety Spring School
The objective of this course was to train adult learners and councilors on road safety and help them acquire the appropriate skills for promoting safe driving and for increasing the individual safety level in day-to-day driving conditions. Therefore, the course was focused on training adult learners and councilors on road safety issues and driving techniques, in order to ensure that parents, families, teachers and ultimately adolescents will receive properly road safety education. Road safety experts and psychologists trained adult learners and practitioners on how they could organize and develop road safety training events for adults in their countries.
The University of the Aegean in cooperation with the Prefecture of Chios, the Sectoral Committee of Mental Health of Chios, the Direction of Secondary Education of Chios, the Road Safety Institute “Panos Mylonas”, the Hellenic Institute of Transportation Engineers, and the Institute of Shipping and Transport Applications Κ.Μ.Lο S.A. (IN.S.T.A.L. S.A.), held a 2-day Symposium entitled “Road Safety. European Reality and Perspectives” in Chios on the 24th and 25th of September 2010. More than 40 world-wide famous experts, scientists and NGO participated in the symposium.
Download the poster